This week a new article was published in the RFID Arena which takes a closer look at customer perceptions of RFID technology benefits in retail stores. This week Nordic ID was at the Bluestar Lunch and Learn in Madrid, Spain and listed in social media.
Do they see what you see? Benefits of RFID
in fashion retail from a customer point of view
The benefits that retailers are able to gain from RFID
technology are relatively easy to see. But how about customer
attitudes? We set out to look into customer perceptions of RFID
technology in retail stores in more detail.
Read the full article here.
Nordic ID events
Bluestar Lunch & Learn, Madrid
This week Nordic ID was in the heart of Spain presenting
arguments in favor of RFID technology and its simple and easy
Nordic ID gave a presentation on 4Steps2RFID and new NIDA
Applications. The Audience consisted of 30 major RFID partner
companies from Madrid. In the course of this event participants
took part in active discussions on the current situations of
various Spanish business sectors.
Nordic ID, Acotex and Grupo
Euclides discussing the situation of the Spanish retail fashion
sector and beneficial RFID solutions. In the picture: Mr.
Fernando Biel, Marketing and Business Development Manager of
Acotex, Mr. Javier Blanco, Sales Manager Spain from Grupo
Euclides and Maria Ala-Sulkava from Nordic ID.
Nordic ID will be present at three different events next week.
We hope to see familiar faces at the Pan European
Technology Summit in Stockholm Sweden, KAUPPA 2014 in
Helsinki Finland and RFID pilot voor Fashion retailers
in Baarn in the Netherlands.
For a complete list of our events check our websites' event
listing from here.
Our RF Monster was listed in the top 100 technology experts to
follow on Twitter, we are excited. Check here for the top 100 listing
If you do not yet follow us, you should start now. Look out for
RFMonster and NordicID on Twitter for our newest
More information on Nordic ID in the social media can be found
on the Nordic ID homepage.
Enjoy your weekend!